Shawmut’s award-winning holiday card for 2019 features a fun snow globe effect created by five accordion-fold panels and nesting die-cut shapes. Printed offset on gloss cover stock with a pearlescent coating, this card sparkles and shines in the light, just like the snowy landscape it depicts. This project was die-cut and embossed in-house at Shawmut and mailed in an A7 envelope.
The fun didn’t end there—we included an offer for a free personalized journal for 2020 and saw an amazing response rate. Recipients visited a landing page to request a journal with one of three page types (dots, lines, or blank pages) and were able to provide their own copy to appear on the journal cover.
